Monday, May 12, 2008

Swift completes 2-lakh sales to become fastest selling car in India

Country's largest car maker Maruti Suzuki's runaway success with 'Swift' has crossed a new milestone in sales - two lakh units - with the car becoming one of the fastest selling models in India since its launch three years ago to achieve this feat.

"Maruti Swift has attained new benchmarks very swiftly. It has emerged as the fastest selling car in India by completing the two-lakh units sales mark in less than 36 months," a company official said.

The company launched this premium hatchback in petrol variant on May 25, 2005. In its first year of launch, it clocked sales of 61,200 units.

"The popularity of petrol version inspired the company to launch a diesel variant in January 2007, powered by much acclaimed and the most compact diesel engine in its category," he said.

At present, 60% of 'Swift' produced, are in diesel variant.

Besides, Maruti also registered a sale of 9,490 units of 'Swift' during April, the highest sale in a single month.

"It is the only model to undergo a face-lift in less than three years of its launch. The company launched a refreshed version of Swift earlier this year," the company official said.

According to the monthly data of Society of Indian Automobile Manufacturers, Maruti sold 51,766 vehicles in the domestic market under all categories during April, a jump of 22.30 per cent over the previous year's corresponding sale of 42,326 units.

Maruti's this successful model, which is priced in the range of Rs 4 lakh to Rs 5.17 lakh, is awarded with numerous national and international awards over the last three years.

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